The Project

Gregory Catering is an espresso coffee experience, for people that love real ground coffee.

Challenge

We recently had the opportunity to work with Gregory Catering to rebrand their social media channels on popular networks. The company was established in 2018 with a small coffee catering trailer, which unfortunately had to be stored away due to the COVID-19 pandemic.

As the pandemic was ending, Jason Gregory invested in a brand new 18ft trailer last year that will be used at large to medium festivals and events. However, the original trailer did not promote the company in the best possible way, and there was no emphasis on promoting the brand's social media platforms at the time.

One of the challenges we faced was that Gregory Catering did not have a brand logo to support the company, and had been using just images of the new trailer as the main selling point, rather than the handcrafted coffee drinks they sold on the trailer.

Value

Our team worked alongside the client to showcase various font and colour scheme ideas that reflected the coffee and barista event business. We created the tagline "premium handcrafted coffee for events" and designed header channel artwork for popular social media networks including Facebook, Instagram, TikTok, and YouTube.

We believe that our work adds value to the project, and now all social media channels of Gregory Catering convey the message that they offer a unique barista service with handcrafted coffee drinks for sale at festivals and events.

• Branding

• Logo design

• Marketing

• Social media

You can visit Gregory Catering social media channels by clicking here